Results for Tag: Foundations
#202: Online Course Creation Launch Success: Revenue vs. Profit
What is your business making?
Should you be measuring your revenue or your profit when launching the online course you painstakingly created?
A lot of times you’ll see people talking about how they had a 5 figure launch or a 6 figure launch, but that doesn’t tell the whole story.
It’s frustrating because when someone lists a number, you don’t know if they are talking about revenue or profit. And as we look for role models, strategies, and ideas to emulate in our own course launches, how do you know what to pay attention to and what to ignore?
You could end up choosing a strategy that has you losing money if you aren’t careful.
Today I’m going to share with you how to think about the numbers you see being reported on social media, in podcasts, on YouTube so that you can make decisions for your business and digital course that will lead to more profit, more reliably.
#197: What makes sense? One-to-One Coaching vs. Group Program vs. Digital Course
What makes the most sense for your business?
Building a One-to-One Coaching Offer, a Group Program, or a Digital Course?
This is probably something that you’ve been wondering and have seen suggestions telling you why each one of these is THE way to go.
But which one makes the most sense for you? After all, our businesses are not a one size fits all concept.
#191: Failed Digital Course Launch. Here’s What to do Next
Have you ever found yourself getting jealous as you read through social media because you want to post on social media that your course launch was a rousing success? You want to shout from the rooftops that you didn’t just get one sale, but you in fact got more than you planned for AND your audience has grown exponentially.
You’ve seen the posts that share that exact news, but when it comes to your launch all you can post is that you had low or no sales after months of effort, a course that is detailed and packed with valuable information, and you even spent money on ads that ended up costing you instead of adding to your bank account.
Now, what? Well there are two paths forward.
#190: Why You Don’t Need a Virtual Assistant
Among the very first bits of advice you get as a digital course creator, or really as a digital entrepreneur, is to hire a virtual assistant before you think you need one. But hiring a Virtual Assistant, or VA, costs money and at the beginning or middle of your journey that might feel like a luxury instead of a necessity.
There are books telling you to Buy Back Your Time, how to hire a VA, and even what tasks you should be outsourcing, but let’s face it. That doesn’t work for everyone.
Today I’m going to share with you 5 ways to put off hiring a VA and they are all free! Now, you can go ahead and hire a VA, but I encourage you to consider these ideas first because they are certainly easier on your budget and don’t require you to interview anyone!
#161: Guest Brandon Leibowitz: Using SEO to Get More Visibility
Brandon Leibowitz is an expert at all things SEO, search engine optimization. He offers several ways to shift your content to rank higher on search engine results all without paying for ads.
#136: Are you Ready for Systems and Processes?
In this final episode of our series on implementing systems and processes into your business, we are going to bring everything together and explore a few final thoughts on flow, content creation, and mindset as a course creator or coach. The action item for this week will stretch you to think outside the box and even question whether systems and processes are right for you.
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