Course creation steps, mindset tips, and business strategy sessions converge in episodes that help you Do More Good in the world as an entrepreneur. With each episode, you’ll walk away with an actionable item to move your digital course creation forward.
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It is frustrating when you have barely finished doing a happy dance over your digital course sale Stripe notifications only to open your email and see course refund requests. Sometimes before the course has even started! How can we live in the excitement and success of the moment if we are dreading the refund requests that we feel are sure to come? In today’s episode I’ll give you 5 steps to minimize the refund requests you receive for your digital course. After all, we want to keep those funds heading from Stripe into your bank account not back into theirs.Listen & Read →
Spending hours, weeks, and even months perfecting your course and the messaging only to hear crickets when you put it all out into the world is scary. All too often we create messaging and course content based on a few conversations with our ideal client. We get those first few sales and then everything comes to a grinding halt. Today I’m going to share with you 5 reasons that this is happening and they all center around the word purpose. Having been in this exact position in the past and helped other course creators through this phase, I can share with you what makes a difference and it isn’t what you expect.Listen & Read →
It can be time consuming to edit the videos inside our digital courses trying to make them engaging for our students. Today I’m going to share with you 5 tips for editing your video content to be more engaging for your students that I've been using for over 15 years in my courses and none of them involve video editing techniques.Listen & Read →
You’ve finally decided to create a digital course for your business, but when you look on YouTube or do a Google search about what you need to do, there are endless lists that all say something different. Suddenly adding a course doesn’t seem like a good idea, it feels overwhelming and downright messy. The reality is that a lot of people have put together lists of things to do to create a course based on their experience instead of research and proven practices. Creating a profitable course can be your reality and today we will cover the first 5 steps you need to take. Without these 5 steps any course will fail to gain traction and become a profitable piece of a business.Listen & Read →
In the post-COVID world, it isn’t enough to have an interesting course idea, catchy sales page, and some video modules. Your course has to be designed to not only help students move through the content, but to skip binging Netflix in favor of your lessons. While this isn’t always easy, today I’m sharing 3 ideas that you can implement to boost your course completion rates and have students hiring you again.Listen & Read →
AI in digital course creation has many capabilities and many limitations. So many people are saying that you can simply put your digital course idea into an AI generator like ChatGPT with a few parameters and it will write your whole course for you. While that is technically true, you won't end up with a digital course that delivers on the course promise, is designed with solid learning principles in mind, and might even have inaccurate information. It is worth the time to create your course without relying heavily on AI.Listen & Read →
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